AI Insights · Timothy · January 2023
Top 5 Books and Reference Apps in Oceania Q4 2022
Explore the performance of the top 5 Books and Reference apps in Oceania for Q4 2022, including trends in downloads, revenue, and active users.
In the fourth quarter of 2022, the Books and Reference category saw interesting trends across the top five apps on a unified platform in Oceania. Here's a detailed look at their performance based on data from Sensor Tower.
Audible: Audio Entertainment from Audible, Inc. experienced a steady increase in weekly revenue, peaking at approximately $289K in the week of November 21. Weekly downloads fluctuated, with a notable dip in late October but recovering to 19.8K by the end of December. Active users remained robust, increasing from 369K to over 404K throughout the quarter.
Amazon Kindle by Amazon Mobile LLC showed a consistent pattern in weekly downloads, starting at 7.8K and rising to 14.2K by the last week of December. Active users saw a moderate increase from 114K to 124K over the same period.
Libby, the Library App from OverDrive, Inc. maintained stable weekly downloads, averaging around 5.7K, with a peak of 7.3K in the final week of December. The app's active users grew from 58K to approximately 67K by the end of the quarter.
KJV Bible Now: Audio+Verse by Bible Now Group saw a significant rise in weekly downloads, starting at 1.2K and reaching 2.7K by the last week of December. Active users increased from 4.2K to nearly 11K during the same timeframe.
YouVersion Bible App + Audio from Life.Church had a steady download rate, averaging around 3.5K weekly, with a peak of 4.5K in the last week of December. Active users experienced a slight decline, starting at 237K and ending at 223K by the end of the quarter.
For more insights and detailed analytics, visit Sensor Tower.